“Wow, I'm on a roll. This was pretty awesome! In addition to helping me identify my prospect's modality, this lesson exemplified the importance of proper market and prospect research. The exercises are a great way to practice different selling techniques to different types of personalities.”
Momentium participant
A principle is a law of fundamental truth. An unwavering tenet that guides action.
Momentium is built on six integrated knowledge and skill competencies that are the core principles of mastery in sales. Across all business sectors, whatever the product or service, representatives who command these principles deliver results.
The skills and knowledge needed to solve the customer's problem or leverage the opportunity and how to integrate a sales plan with an overall corporate marketing strategy
The acquired ability to understand and apply key proven techniques to establish rapport, build trust, communicate with empathy and persuade with integrity
The practiced skill of examining the nature of conflict, identifying client communication types, using negotiating dynamics and understanding the role of power
The proven techniques to help clients view issues from a different perspective and to propel action using emotional hooks and creating discomfort
The honed flair for assessing a situation and adopting the appropriate degree of control: when to inquire, when to elaborate, when to advocate, when to decide
The keys to immediately impact communication effectiveness through the use of story, inquiry, proof and other proven techniques
Next: How We Measure Success
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